Course Introduction
National financial literacy strategies help governments, regulators, financial institutions and civil society organisations coordinate efforts to improve how people understand and manage money. These strategies can address budgeting, saving, borrowing, insurance, pensions, digital financial services, fraud prevention and long-term financial planning through coordinated education and awareness initiatives. However, the existence of a strategy does not guarantee that it improves financial knowledge, changes financial behaviour or strengthens household resilience. The Advanced Evaluation of National Financial Literacy Strategies Training Course equips participants with the frameworks and analytical tools needed to assess strategy relevance, implementation quality, programme effectiveness and measurable improvements in financial capability and well-being.
A comprehensive evaluation must examine the entire results chain, from policy commitments and institutional coordination to educational delivery, changes in financial knowledge and subsequent consumer outcomes. Governments may report the number of workshops delivered, participants reached, educational materials distributed or partnerships established, but these outputs do not necessarily demonstrate improved decision-making. Participants will learn to distinguish implementation progress from immediate learning outcomes, behavioural changes and longer-term effects on financial resilience. The course develops practical skills in constructing theories of change, setting measurable objectives, defining indicators, establishing baselines and selecting appropriate evaluation designs. It also explores how evaluation findings can inform revisions to national priorities, programme delivery and resource allocation.
National strategies operate within financial markets and social environments that change over time. Digital payments, mobile lending, online investment platforms, new fraud methods, rising household costs and changing employment patterns can alter the financial decisions people face. Effective strategies therefore need to address both foundational financial skills and emerging challenges associated with digital financial services, consumer protection and financial security. Participants will examine how national surveys, administrative records, programme evaluations and stakeholder consultations can identify changing capability gaps. They will learn to assess whether strategy objectives remain relevant, whether educational content reflects real financial decisions and whether delivery channels reach people with different levels of literacy, digital access and financial experience.
An important dimension of strategy evaluation is understanding whether benefits reach the population groups most in need of support. Young people entering employment, low-income households, small business owners, older adults, women, rural communities and people with limited access to formal financial services may face different financial challenges. A national average can conceal substantial disparities in financial knowledge, confidence, behaviour and resilience. Participants will learn to design disaggregated indicators, assess the accessibility of educational interventions and investigate barriers affecting participation and learning. They will also explore the value of age-appropriate, culturally relevant and inclusive financial education, ensuring that national strategies do not simply increase programme reach but respond to the circumstances and practical needs of diverse communities.
Rigorous evaluation requires a balanced combination of quantitative and qualitative evidence. Standardised surveys can measure financial knowledge, attitudes, behaviour, inclusion and self-reported well-being, while programme records can show delivery coverage and participation. Interviews, focus groups, classroom assessments and behavioural observations can help explain why an intervention succeeds in one setting but has limited results in another. Participants will examine sampling methods, questionnaire design, baseline and follow-up measurement, comparison groups, causal attribution, data quality and cost-effectiveness analysis. They will also learn to distinguish reported intentions from demonstrated behaviour and to interpret changes in financial outcomes without attributing every improvement to financial education alone.
Finally, the programme focuses on turning evaluation evidence into stronger national policy and more effective implementation. Participants will examine governance arrangements, inter-agency coordination, stakeholder accountability, sustainable funding and the integration of financial literacy into schools, workplaces, community programmes and digital channels. They will learn how to identify duplication, address delivery gaps, prioritise interventions with credible evidence of effectiveness and communicate findings to policymakers and implementing partners. Through applied exercises and a capstone project, participants will develop an evaluation framework that connects national strategy objectives with measurable outcomes, learning mechanisms and an actionable improvement plan designed to strengthen financial capability, resilience and responsible financial decision-making over time.
Duration
10 days
Who Should Attend
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Senior government officials responsible for national financial literacy, financial inclusion and consumer empowerment strategies.
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Central bank officials overseeing financial education, consumer protection and financial capability initiatives.
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Officials from ministries responsible for education, finance, planning, youth development and social protection.
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National strategy coordinators responsible for stakeholder engagement, implementation planning and results reporting.
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Monitoring, evaluation and learning specialists working on financial education and financial inclusion programmes.
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Development partners and donor programme managers supporting financial capability and consumer empowerment initiatives.
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Financial institutions and industry association representatives delivering financial education programmes.
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School curriculum developers, education authorities and adult learning specialists integrating financial literacy into education systems.
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Researchers and economists studying financial capability, household financial behaviour and consumer well-being.
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Data analysts and statisticians responsible for national financial literacy surveys and programme performance dashboards.
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Civil society organisations and community-based organisations delivering financial education to underserved populations.
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Digital financial services providers developing consumer education, fraud awareness and digital financial literacy initiatives.
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Gender and social inclusion specialists addressing financial capability disparities across population groups.
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Public policy analysts assessing the effectiveness, relevance and cost-effectiveness of national financial literacy strategies.
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Consultants, academics and technical assistance providers designing or evaluating national financial education programmes.
Course Objectives
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Explain the purpose, structure and governance of national financial literacy strategies and assess their relationship with financial inclusion, consumer protection and financial well-being.
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Develop theories of change linking national policy priorities, stakeholder coordination, programme delivery and educational interventions with measurable financial capability outcomes.
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Construct comprehensive monitoring and evaluation frameworks with indicators, baselines, targets, verification sources, reporting schedules and institutional responsibilities.
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Apply recognised financial literacy measurement frameworks to assess knowledge, attitudes, behaviour, digital financial literacy, financial inclusion and financial well-being.
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Evaluate strategy implementation by examining programme coverage, stakeholder participation, delivery quality, coordination arrangements and progress against established national objectives.
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Design quantitative and qualitative research methods for assessing learning outcomes, behaviour changes, programme effectiveness and differences across target populations.
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Analyse financial literacy disparities by age, gender, income, geography, education and other relevant characteristics to identify underserved groups and policy priorities.
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Assess the contribution of financial education to budgeting, saving, responsible borrowing, fraud awareness and other financial behaviours without overstating causal attribution.
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Evaluate the effectiveness of school-based, workplace, community-based and digital delivery channels in reaching intended audiences and achieving learning objectives.
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Conduct cost-effectiveness and resource allocation assessments to determine whether strategy funding and programme delivery generate credible and equitable results.
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Translate evaluation findings into practical recommendations for strategy revision, stakeholder coordination, programme improvement and sustainable implementation.
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Prepare an integrated evaluation plan containing research questions, indicators, sampling procedures, analytical methods, reporting arrangements and follow-up actions.
Comprehensive Course Outline
Module 1: Foundations of National Financial Literacy Strategies
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Explain financial literacy and financial capability, including the roles of knowledge, attitudes, skills and behaviours in everyday financial decision-making.
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Examine how national strategies connect financial education with financial inclusion, consumer protection, financial resilience and household well-being.
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Analyse the policy rationale for a coordinated national approach compared with fragmented financial education programmes delivered by individual institutions.
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Identify the institutional, social and economic conditions that influence strategy relevance, implementation feasibility and the achievement of intended outcomes.
Module 2: National Strategy Design, Governance and Coordination
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Assess strategy objectives, priority populations, implementation arrangements and the alignment between national policy commitments and programme activities.
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Examine the responsibilities of ministries, regulators, education authorities, financial institutions, civil society and other implementing stakeholders.
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Evaluate coordination mechanisms, decision-making processes, reporting arrangements and measures designed to reduce duplication or conflicting activities.
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Develop governance indicators for stakeholder participation, accountability, resource commitments, implementation progress and responsiveness to evaluation findings.
Module 3: Theory of Change and Results-Based Management
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Develop a theory of change linking national strategy inputs, stakeholder activities, educational outputs, learning outcomes and longer-term financial behaviour.
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Construct logical frameworks with measurable objectives, baselines, targets, assumptions, external risks and clear lines of institutional accountability.
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Distinguish activity completion, audience reach, immediate knowledge gains, sustained behavioural change and wider financial well-being outcomes.
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Establish mechanisms for reviewing the results framework as evidence, market conditions, policy priorities and population needs change.
Module 4: Financial Literacy Indicators and Measurement Frameworks
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Define indicators for financial knowledge, attitudes, budgeting, saving, borrowing, planning, financial confidence and relevant consumer behaviours.
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Apply recognised OECD/INFE measurement approaches to support consistent data collection and meaningful comparisons across population groups.
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Examine digital financial literacy, financial inclusion, financial resilience and well-being as related but distinct dimensions of financial capability.
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Develop indicator dictionaries specifying definitions, scoring rules, data sources, reference periods, disaggregation and interpretation limitations.
Module 5: Baseline Surveys and National Financial Capability Assessment
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Design representative baseline surveys that identify financial capability levels, population needs and priority areas for national strategy intervention.
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Develop questionnaire items assessing financial knowledge, everyday money management, financial attitudes, behaviour and experience with financial services.
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Establish appropriate sampling frames, sample sizes, fieldwork procedures, survey weights and quality controls for reliable national estimates.
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Compare survey results across regions and population groups while accounting for differences in sampling, question wording and data collection methods.
Module 6: Strategy Implementation Monitoring and Performance Reporting
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Track progress against national objectives using programme registers, implementation reports, stakeholder submissions and other relevant administrative information.
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Evaluate programme reach, participation, delivery frequency, completion, geographic coverage and alignment with agreed implementation schedules.
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Develop performance dashboards that distinguish reported activities from verified outputs, learning outcomes and demonstrated behavioural improvements.
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Establish regular review procedures for identifying implementation bottlenecks, correcting reporting weaknesses and assigning responsibility for remedial action.
Module 7: Programme Evaluation and Learning Outcomes
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Develop evaluation questions appropriate to classroom education, community workshops, workplace initiatives, public campaigns and digital learning programmes.
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Measure knowledge acquisition and comprehension using baseline and follow-up assessments aligned with the content and intended learning outcomes.
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Examine whether learners can apply financial concepts to practical decisions involving budgeting, borrowing, saving, risk and long-term planning.
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Assess programme quality, trainer competence, instructional relevance and participant engagement as factors influencing learning effectiveness.
Module 8: Financial Behaviour and Well-Being Outcomes
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Assess changes in budgeting practices, saving habits, bill payment, borrowing decisions, financial planning and responses to unexpected expenses.
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Examine indicators of financial resilience, including emergency preparedness, capacity to meet essential expenses and ability to manage financial shocks.
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Distinguish self-reported intentions and confidence from observed or consistently reported behaviours over an appropriate follow-up period.
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Analyse the influence of income, employment, financial service availability and economic conditions when interpreting changes in financial well-being.
Module 9: Inclusion, Equity and Targeted Financial Education
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Disaggregate strategy results by age, gender, income, education, disability, geography and other relevant characteristics to identify capability gaps.
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Assess whether educational programmes are accessible to rural communities, low-income households, informal workers and people with limited digital access.
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Evaluate culturally appropriate content, language choices, delivery schedules and learning formats for different audiences and financial circumstances.
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Develop equity indicators that measure participation, learning gains and outcome differences rather than relying solely on total numbers reached.
Module 10: Digital Financial Literacy and Emerging Consumer Risks
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Assess whether national strategies address mobile money, digital payments, online borrowing, digital savings and other relevant technology-enabled financial services.
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Examine consumer awareness of phishing, scams, identity theft, misleading financial offers and other risks associated with digital financial activity.
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Evaluate digital learning platforms, mobile content, interactive tools and remote delivery methods for accessibility, engagement and learning effectiveness.
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Analyse how digital access, device availability, connectivity, confidence and privacy concerns influence participation and financial capability outcomes.
Module 11: School-Based, Workplace and Community Delivery Models
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Evaluate the integration of age-appropriate financial education into school curricula, teacher training, assessment and extracurricular learning.
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Assess workplace financial education for relevance to salary management, pensions, debt, savings and other decisions affecting employed populations.
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Examine community-based delivery through local organisations, cooperatives, public services and trusted intermediaries serving underserved audiences.
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Compare delivery channels in terms of cost, reach, learning retention, participant accessibility and suitability for different financial capability objectives.
Module 12: Quantitative and Qualitative Evaluation Methods
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Apply descriptive statistics, cross-tabulation, trend analysis and suitable multivariate methods to assess programme results and population differences.
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Design interviews, focus groups, observations and case studies to understand implementation experiences and explain quantitative findings.
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Select appropriate pre- and post-intervention assessments, comparison groups and follow-up intervals for the programme being evaluated.
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Address sampling bias, attrition, measurement error, missing data and contextual influences that may affect the reliability of evaluation conclusions.
Module 13: Impact Evaluation and Causal Attribution
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Formulate evaluation questions that distinguish programme participation and knowledge gains from sustained behavioural and financial well-being effects.
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Examine the suitability of randomised evaluations, quasi-experimental designs and other credible methods for assessing selected financial education interventions.
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Analyse confounding factors, selection effects, concurrent interventions and changes in economic conditions that may influence observed outcomes.
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Interpret findings according to the strength of the evidence and avoid attributing national financial outcomes to education programmes without adequate causal support.
Module 14: Cost-Effectiveness and Resource Allocation
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Assess strategy budgets, programme delivery costs, administrative expenditure and the resources required for monitoring, evaluation and learning.
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Compare interventions using suitable cost-effectiveness measures such as cost per participant, cost per learner demonstrating improvement and other outcome-specific indicators.
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Examine the trade-offs between national reach, programme intensity, educational quality, targeted support and sustained follow-up.
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Develop evidence-informed resource allocation recommendations that consider effectiveness, equity, implementation feasibility and the durability of results.
Module 15: Stakeholder Accountability and Strategy Improvement
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Evaluate how national coordinating bodies use performance data, stakeholder feedback and independent evaluations to guide strategy implementation.
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Assess mechanisms for sharing findings, communicating limitations, responding to recommendations and documenting changes in policy or programme design.
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Identify overlaps, gaps and conflicting incentives among public agencies, financial institutions, civil society organisations and education providers.
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Develop improvement plans addressing institutional responsibilities, programme quality, sustainable funding, data systems and accountability for agreed actions.
Module 16: Integrated Evaluation Framework and Capstone Project
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Select a national financial literacy strategy or major programme and define its evaluation scope, objectives, stakeholders and intended users.
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Prepare an evaluation matrix containing research questions, indicators, baselines, data sources, sampling arrangements and analytical procedures.
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Develop an implementation and reporting plan combining national survey evidence, programme monitoring, qualitative research and outcome assessment.
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Present an actionable strategy improvement roadmap with priority recommendations, responsible institutions, timelines, resource considerations and follow-up measures.
Training Approach
This course will be delivered by our skilled trainers who have vast knowledge and experience as expert professionals in the fields. The course is taught in English and through a mix of theory, practical activities, group discussion and case studies. Course manuals and additional training materials will be provided to the participants upon completion of the training.
Tailor-Made Course
This course can also be tailor-made to meet organization requirement. For further inquiries, please contact us on: Email: training@upskilldevelopment.com Tel: +254 721 331 808
Training Venue
The training will be held at our Upskill Training Centre. We also offer training for a group (at a discount of 10% to 50%) at requested location all over the world. The Onsite course fee covers the course tuition, training materials, two break refreshments, buffet lunch, airport transfers, Upskill gift package, and guided tour.
Visa application, travel expenses, dinners, accommodation, insurance, and other personal expenses are catered by the participant
Certification
Participants will be issued with Upskill certificate upon completion of this course.
Airport Pickup and Accommodation
Airport pickup and accommodation is arranged upon request. For booking contact our Training Coordinator through Email: training@upskilldevelopment.com, +254 721 331 808
Terms of Payment:
Unless otherwise agreed between the two parties’ payment of the course fee should be done 3 working days before commencement of the training so as to enable us to prepare better.








